Mar 19 2009
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Attn CEO’s: Jet Blue To The Rescue!
Jet Blue released a series of funny videos poking fun at CEOs for falling on hard times and having to trade in their cushy, private jets for travel with ‘regular people’ on commercial airlines. The videos are aimed directly at the CEO’s and are a mix of self-promotion (free snacks, leather seats, private entertainment system) and sattire (checking in is easier than writing off a toxic asset!)
I think this campaign is a pretty brilliant way to make light of an otherwise depressing economy right now and I hope people will appreciate their humor. I know I did.
